EverWash had yet another busy, productive, and amazing year in 2022. The past 12 months have seen us add talent to our team, cultivate new partnerships, and integrate new and existing technologies to create delightful experiences for members, and recurring revenue for wash operators.
Here are some of our favorite news clips, accomplishments, and achievements from 2022:
Awards and Accolades
EverWash Listed in The Marketplace 100 for Third-Year Running
In April, EverWash was ranked #45 among the fastest-growing consumer-facing marketplace startups and private companies on the a16z Marketplace 100. This was EverWash' third consecutive year on the list.
“It’s an honor to be recognized once again among the top marketplaces in the country,” said Scott Caplan, EverWash Co-Founder and CEO. “Our growing network of car washes is the largest in the nation, and it’s our mission to help more consumers discover new ways to save at their neighborhood washes and keep up with essential car maintenance.”
EverWash Cracks Inc. 5000 For The First Time
In August, EverWash was named to the esteemed Inc. 5000 list for the first time. A list of the top 5000 fastest-growing private companies was published in this year's rankings. Overall, EverWash was ranked #932, #24 in Pennsylvania and Philadelphia, and #88 in consumer products.
"From our early days as car wash newcomers, we have grown a lot," Caplan said regarding the ranking. "Getting into the Inc. 5000 and cracking the Top 1000 shows that disruption can have a tremendous impact on an industry. It also speaks to the dedication and hard work of our entire team — our small team achieving such a prestigious award is an amazing achievement."
EverWash Named on 2022 'Soaring 76' List of Fastest Growing Philadelphia-Area Businesses
Also in August, EverWash was named to the 2022 Soaring 76 list — a ranking published by the Philadelphia Business Journal that honors the region’s fastest-growing companies.
Communications Overhauls and Advancements
EverWash fully integrated with Braze in 2022 — one of the most advanced consumer engagement platforms in the world. Nash Goudie, EverWash's Communications Manager, was featured in a Braze Case Study that explored how EverWash uses advanced communication strategies to engage customers.
Additionally, Mark Johnson, CEO of Loyalty360, spoke with Max Pulcini, Director of Marketing & Communications at EverWash, and Kevin Wang, SVP Product at Braze, about their joint efforts to promote customer loyalty.
EverWash and Car IQ Announce Partnership to bring Autonomous Payments to Car Washes
EverWash announced in May that it will partner with Car IQ® to offer fleets a fleet payment option that eliminates the need for credit cards at EverWash car wash locations.
“We’re committed to create the greatest customer experience in the car wash industry, and fleets are a major focus for us,” said Scott Pashley, Chief Revenue Officer at EverWash. “Car IQ is the perfect partner for us as we expand our capabilities as the only company in the car wash industry with autonomous payment for fleets, and the only company creating value for our wash partners by driving new customers and members to our locations.”
MAVI.io OnMyWay™ In-Car Commerce Showcased at the 2022 Detroit Auto Show
MAVI.io announced in September that its OnMyWay Mobile Retail NetworkTM would integrate with EverWash App. Using MAVI, drivers can request their connected cars recommend, order, pay for, and coordinate car wash services. Demonstrations of the system were held at the Detroit Auto Show and the Northeast Regional Carwash Convention.
"We are excited about our collaboration with MAVI, as it aligns with our continued strategy of driving more customers and members to neighborhood car washes, and creating more delightful everyday experiences," said Scott Pashley, Chief Revenue Officer, EverWash.
New Faces and Partners
Car Wash Membership Platform EverWash Announces Key Hires
EverWash added three key executives to its Philadelphia-based team in March. Todd Rendle, formerly of Avero and Qlik, joined as Chief Financial Officer; Harriet Ayoade, formerly of LeadingAgile and JP Morgan Chase, joined as Vice President of Marketing; and Chris Villella, formerly of CEI, joined as VP of Business Development. EverWash's next chapter of growth will be led in part by these three, as they join forces to bring the company into its next exciting stage.
EverWash Partners With Auto Link to Offer Washes to Credit Union Clients and Members
A new partnership with Auto Link was also announced by EverWash in March 2022. This agreement with Auto Link, a leading technology & marketing solutions provider in the auto loan vertical, enables members of their network of credit union clients to enjoy one free month of car washes at participating EverWash locations.
Fun and Games
EverWash Teams Up With Philadelphia Union Soccer Club
On the topic on new partnerships, The Philadelphia Union and EverWash announced a sponsorship agreement in February 2022 to make EverWash the Official Car Wash Membership Partner of the Philadelphia Union and Subaru Park. The Union would go on to have the most successful year in club history, falling just short of an MLS title in the Championship Game.
“EverWash is beyond excited to partner with our neighbors at the Philadelphia Union,” said Scott Pashley, Chief Revenue Officer of EverWash. “The Union is setting the pace in the MLS Eastern Conference just as we’re setting the pace for membership programs in the car wash industry.
EverWash-Sponsored Kart Racer Takes Home the Gold
While we're talking about sports, did you know EverWash sponsors a top kart racer? It is our pleasure to announce that Vivek Kanthan won the Rok Cup Superfinals in October 2022. With a grid full of top-level international talent, Vivek fought all weekend and walked away with the victory! You can watch all 12 laps of high-speed karting on YouTube.
EverWash Giving Back
EverWash Visits Ronald McDonald House Philadelphia
As part of their Served With Love program, EverWash employees visited the local Ronald McDonald House branch. RMH families were served a hot breakfast by EverWash employees along with Chef Joni Gigliotti.
Movember Mustaches For Men's Health
The Movember campaign raises awareness of men's health issues by growing moustaches during November. The EverWash team raised funds and awareness throughout the month for prostate cancer, testicular cancer, and men's suicide.
In Case You Missed It…
Our EverWash Blog was relaunched over the summer and has published plenty of content relevant to entrepreneurs, car enthusiasts, avid subscribers, and anyone else interested in what we have to say!
Some of our favorite posts this year include "Car Color and Personality Types: What's Your Car Say About You?", "History Class: The Story Behind Car Washing", and "Five Tips for Boosting Your Brand".